May 16, 2012 (Richmond, VA) — To celebrate the launch of the new Hoyo de Monterrey website, General Cigar is rolling out a “Box a Day Giveaway” to share the unique flavor of the Hoyo Monterrey Reposado en Cedros® brand with cigar lovers across the U.S.

From now through July 31, 2012, consumers of legal smoking age are invited to visit the brand’s website (www.hoyodemonterreycigar.com) to enter to win a box of Hoyo de Monterrey Reposado en Cedros cigars, which feature a proprietary process called “Inmersión.™”

After being handcrafted by a handpicked team of artisans, each Reposado en Cedros cigar undergoes Inmersión, an innovative method of aging created at HATSA, General Cigar’s Honduran cigar factory. With this technique, each cigar is enveloped in fragrant cedar and left to rest for an extended period of time. The cigar matures to a complex, medium-bodied smoke that has won the brand stellar ratings and praise from the premium cigar category’s most discerning experts.

According to Kendall Rountree, brand manager for Hoyo de Monterrey cigars, “Since its debut, Hoyo de Monterrey Reposado en Cedros cigars has developed a cult following among serious cigar smokers who are drawn to its uniquely spicy taste. We’re utilizing the launch of the Hoyo de Monterrey website as an opportunity to increase the brand’s legion of fans through the ‘Box a Day Giveaway’ and are confident that cigar lovers will enjoy the brand’s uniquely spicy taste.”

Winners of the Hoyo de Monterrey Reposado en Cedros “Box a Day Giveaway” will be announced every Monday on the brand’s website, as well as on the brand’s Facebook page and Twitter feed.

 

Patrick Lagreid

I strive to capture the essence of a cigar and the people behind them in my work – every cigar you light up is the culmination of the work of countless people and often represents generations of struggle and stories. For me, it’s about so much more than the cigar – it’s about the story behind it, the experience of enjoying the work of artisans and the way that a good cigar can bring people together. In addition to my work with halfwheel, I’m the public address announcer for the Colorado Rockies and Arizona Diamondbacks during spring training, as well as for the Salt River Rafters of the Arizona Fall League, the WNBA's Phoenix Mercury and the Arizona Rattlers of the Indoor Football League. I also work in a number of roles for MLB.com, plus I'm a voice over artist. I previously covered the Phoenix and national cigar scene for Examiner.com, and was an editor for Cigar Snob magazine.