Press Release: Davidoff Surprises With a Redesigned Flagship Store in Tokyo


December 18, 2013 (Basel, Switzerland/Tokyo, Japan)–The Davidoff Flagship Store in Ginza, Tokyo was redesigned and evolved in October this year. At the heart of Ginza, traditional culture meets contemporary art, fashion trends and technology. This upscale luxury shopping district tempts you with the best western shops and exclusivity.

Davidoff Flagship Stores are characterized by spacious and open rooms, equipped with a cigar lounge and a walk-in humidor. To create this, the 62-square-meter interior of the Davidoff Flagship Store in Ginza is developed according to the international standardized design style and concept of “Davidoff of Geneva – since 1911” thus demonstrating the brand’s legendary crossroads of innovation, savoir-faire and savoir-vivre.


Davidoff Ginza HumidorThe renewed store concept stands for its professional advice with a broad quality range and as an oasis of peace and tranquility. Part of the splendor is the designer furniture and lighting: Tom Dixon lamps and the Walter Knoll chairs and tables. The selected interior decoration with the finest wooden and natural materials, earth tones which are reminiscent of the color of cigars combined with copper accents, create a contemporary warm character and an exceptionally elegant atmosphere. Here aficionados are always welcome to relax and fill their time beautifully enjoying cigars. Under the management of Bluebell Japan, cigar lovers can discover both – elegant, charming accessories including art humidors and a high-class service with the premium quality of the entire Oettinger Davidoff product range: AVO, Davidoff, The Griffin’s, Private Stock, Winston Churchill, Zino Classic, Zino Platinum, as well as an exquisite selection of other origins. Quality and the best humidity conditions are guaranteed by storing the cigars in a 10.3-square-meter walk-in humidor – the core and highlight of each Davidoff Flagship Store.

“Ginza, with over 270,000 visitors, is one of the avantgarde places in Japan with a strong cosmopolitan and cultural stronghold, whose diversity always surprises, time after time. We are happy to introduce our store with the new global concept “Davidoff of Geneva – since 1911”. Being a lifestyle and luxury brand, Davidoff expects customers to spend their time beautifully with top quality cigars from multiple origins and territories at our lounge”, explains Mr. Sakata, General Manager of Bluebell Japan.


Davidoff of Geneva – since 1911 | Ginza

8-5-6 Ginza Chuo-ku, Tokyo Japan

Open Hours:

Weekday 12pm – 9pm

Weekend 12pm – 7pm


Patrick Lagreid
About the author

I strive to capture the essence of a cigar and the people behind them in my work – every cigar you light up is the culmination of the work of countless people and often represents generations of struggle and stories. For me, it’s about so much more than the cigar – it’s about the story behind it, the experience of enjoying the work of artisans and the way that a good cigar can bring people together. In addition to my work with halfwheel, I’m the public address announcer for the Colorado Rockies and Arizona Diamondbacks during spring training, as well as for the Salt River Rafters of the Arizona Fall League, the WNBA's Phoenix Mercury and the Arizona Rattlers of the Indoor Football League. I also work in a number of roles for, plus I'm a voice over artist. I previously covered the Phoenix and national cigar scene for, and was an editor for Cigar Snob magazine.

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