Press Release: Asylum Cigars kicks in the doors with inaugural launch

June 18, 2012 (Miami, FL) — The first-ever release from Asylum Cigars will soon be ablaze in cigar shops nationwide. Kevin Baxter 
and Tom Lazuka, the dynamic co-founding duo, are introducing two lines—Asylum, which makes its eponymous debut—and it’s sibling, Asylum 13. In addition, they’ll launch their second brand, Schizo. What many would say is a, “take no prisoners” approach, Asylum Cigars is breaking out with a diversity of taste profiles and formats at very approachable prices, achieving their goal of appealing to a broad cigar audience at every level.

Baxter and Lazuka are proud that Asylum Cigars will provide customers a diversity of new experiences. Lazuka noted, “By partnering with Christian Eiroa and his company, Tabacaleras Unidas, we have a platform that gives us the ability to create full-body, high-palate-impact to truly flavorful medium bodied cigars and our formats range from 44 x 4 to 70 x 7, all rolled with the finest available Nicaragua tobacco reserves.” Baxter added, “Developing blends that will satisfy customers and leave them wanting more was no easy task but we believe we’ve done just that.”

Asylum’s second brand, Schizo, is solidly packed with a mild-to-medium taste profile that delivers a cool smoke with clean tobacco flavor. Baxter quipped, “It’s a short filler smoke that thinks it’s a long filler cigar.” Priced to enjoy at least once a day, everyday. Bundles come in 4 sizes, 50 x 5”, 50 x 6”, 50 x 6” (torpedo), and 60 x 6”.

The premium Asylum line, medium-to-full body and full-flavored, will come in four sizes, 44 x 4”, 
50 x 6, 54 x 6 (torpedo) and 60 x 6″, with suggested retail from $4.40 – $6.60.  The Asylum 13, which meets the demand for full body and big taste, will be available in three sizes, 50 x 5”, 60 x 6”, and a 
‘fringe-style’ 70 x 7”, with suggested retail of $5, $6, and $7 respectively.

Asylum Cigars strives to provide cigar enthusiasts Refuge from Reality™, with new and innovative 
taste experiences. It is a holding of the Miami-based manufacturing and distribution platform, Tabacaleras Unidas Inc.

Charlie Minato

I am an editor and co-founder of halfwheel.com/Rueda Media, LLC. I previously co-founded and published TheCigarFeed, one of the two predecessors of halfwheel. I have written about the cigar industry for more than a decade, covering everything from product launches to regulation to M&A. In addition, I handle a lot of the behind-the-scenes stuff here at halfwheel. I enjoy playing tennis, watching boxing, falling asleep to the Le Mans 24, wearing sweatshirts year-round and eating gyros. echte liebe.