The 2017 Edición Regional for the distributor 5ta Avenida has arrived, as on Friday the company announced the release of the Por Larrañaga Coronas in Germany.
Measuring 5 3/5 inches (142mm) long with a 42 ring gauge, the vitola is the classic Coronas size found in the Habanos S.A. portfolio that has become increasingly difficult to find after being discontinued from numerous marcas. It is currently still used for the Montecristo No.3, Romeo y Julieta Cedros de Luxe No.2 and the Quai d’Orsay Coronas Claro.
In keeping with the theme of a cigar in a classic size, the Por Larrañaga Coronas come in 50-count cabinet boxes, which are considered a classic packaging format that is ideal for again. A total of 1,600 boxes produced, with individual cigars offered at €10.20 ($11.86) each.
With a history dating back to 1834, the Por Larrañaga brand is one of the oldest marcas in the Habanos S.A. portfolio, however its market presence and number of regular production vitolas has steadily declined, something that 5ta Avenida sought to change. This is the third Por Larrañaga Edición Regional that the distributor has commissioned:
- Por Larrañaga Lonsdales Edición Regional Alemania (6 1/2 x 42) — 2006
- Por Larrañaga Robustos Edición Regional Alemania (4 9/10 x 50) — 2010
- Por Larrañaga Coronas Edición Regional 5ta Avenida (5 3/4 x 42) — 2017
The new release is currently limited to La Casa del Habano stores in Germany, though will expand availability in the coming weeks. 5ta Avenida also distributes to Austria and Poland, with the Por Larrañaga Coronas due to arrive in those countries in the near future.
Images courtesy of 5ta Avenida.