OSOK and Rojas Cigars Partner Up for Los Tejanos
Los Tejanos, a new project from Edgar Hoill of OSOK Ciars and Noel Rojas of Rojas Cigars is getting close to its release in late August.
The line uses a Mexican San Andrés wrapper over a Nicaraguan corojo binder from the Somoto Valley and filler that comes from the same area. Rojas told halfwheel that he pegs it a medium-bodied cigar. It is being released in three sizes:
- Los Tejanos Mareva (5 1/8 x 42) — $7.50 (Box of 15, $112.50)
- Los Tejanos Toro (6 x 50) — $9.98 (Box of 15, $149.70)
- Los Tejanos Lancero (7 x 38) — $12 (Box of 10, $120)
While the Mareva and Toro are made in Nicaragua at Tabacalera Flor de San Luis, the lancero is being made at Rojas’ facility in Richardson, Texas, a suburb of Dallas. All three sizes are ongoing, regular production releases.
The name is a reference to the Hispanic residents of Texas whose ancestors came from the northern states of Mexico, though has also been used as a more general term to refer to Texans of Mexican descent.
The cigar is being distributed by Rojas Cigars LLC.
Patrick Lagreid
I strive to capture the essence of a cigar and the people behind them in my work – every cigar you light up is the culmination of the work of countless people and often represents generations of struggle and stories. For me, it’s about so much more than the cigar – it’s about the story behind it, the experience of enjoying the work of artisans and the way that a good cigar can bring people together. In addition to my work with halfwheel, I’m the public address announcer for the Colorado Rockies and Arizona Diamondbacks during spring training, as well as for the Salt River Rafters of the Arizona Fall League, the WNBA's Phoenix Mercury and previously the Arizona Rattlers of the Indoor Football League. I also work in a number of roles for Major League Baseball, plus I'm a voice over artist. Prior to joining halfwheel, I covered the Phoenix and national cigar scene for Examiner.com, and was an editor for Cigar Snob magazine.
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