The Ortega Serie D Maduro Lancero, made specifically for the DC Cigar Tweetup in March, is heading to stores nationally next month. Eddie Ortega confirmed to halfwheel that the 6 1/2 x 38 cigar should ship in either the first or second week of May. The cigar will only be sold in the Maduro version of Ortega’s Serie D line, the first release from Ortega after he left EO Brands last year.
“Only boxes of 10 for right now, until I see demand,” said Ortega. The cigars were offered at the DC Tweetup in bundles of 10. Pricing will be $8.25 per cigar and $82.50 per box, keeping in line with Ortega’s overall pricing structure.
Ortega Premium Cigars was both halfwheel’s New Brand of the Year for 2012 and the Consensus 2012 New Brand of the Year.