Nat Sherman Rebrands 1930 to Epoca Reserva

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The Nat Sherman 1930 is now the Nat Sherman Epoca Reserva.

Last year, Nat Sherman introduced new packaging for most of its portfolio. Notably not included in that list was 1930, a line the company introduced in 2013. Now the line will be known as Epoca Reserva.

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“This is the final step in the brand realignment project we successfully executed in 2018,” said Michael Herklots, vp of Nat Sherman, in a press release. “Formerly known as ‘Nat Sherman 1930,’ these incredible cigars will surely suit the Epoca brand well and set it up for continued growth for the long term. The blends remain unchanged from their original version and will share the same vitola names as they did under the 1930 brand.”

That blend is a Dominican wrapper over a Dominican binder and fillers from the Dominican Republic and Nicaragua.

  • Epoca Reserva Corona (5 1/2 x 42)
  • Epoca Reserva Gran Robusto (5 1/4 x 54)
  • Epoca Reserva Inmenso (7 x 56)
  • Epoca Reserva Rothschild (4 1/2 x 52)
  • Epoca Reserva Corona Grande (6 x 46)
  • Epoca Reserva Super Lancero (8 x 38)

It is offered in boxes of 24, except for the Super Lancero size which is sold in boxes of 10. Pricing is $9.95-17 per cigar.

Nat Sherman expects the Epoca Reserva to arrive in late spring.

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Charlie Minato
About the author

I am an editor and co-founder of halfwheel.com/Rueda Media, LLC. I previously co-founded and published TheCigarFeed, one of the two predecessors of halfwheel. I handle the editing of our written content, the majority of the technical aspects of the site and work with the rest of our staff on content management, business development and more. I’ve lived in most corners of the country and now entering my second stint in Dallas, Texas. I enjoy boxing, headphones, the Le Mans 24-hour, wearing sweatshirts year-round and gyros. echte liebe.

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