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Matt Booth Returns for Collaboration With Caldwell

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Matt Booth’s departure from the cigar industry will be short-lived.

At next week’s IPCPR Convention & Trade Show the Room101 founder will return in the form of two projects, both projects done with Robert Caldwell of Caldwell Cigar Co.

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The announcement itself was initially short-lived. Yesterday, Robert Caldwell posted a series of pictures to Instagram announcing one of two projects, but quickly took them down. Earlier today, Cigar Aficionado reported on the details of the cigar.

The first is a project called Hit & Run, which is being made in the Dominican Republic at Tabacalera William Ventura. It uses an Ecuadorian habano wrapper, Indonesian binder and Dominican fillers.

It’s offered in five sizes.

  • Hit & Run 46×6
  • Hit & Run 54×6
  • Hit & Run 52×4 3/4
  • Hit & Run 50×6
  • Hit & Run 60×5 1/8

The other line is called The Truth, which is being made by Abdel Fernández in Nicaragua and is a Nicaraguan puro.

It’s also offered in five sizes.

  • The Truth Short Churchill (5 1/2 x 48)
  • The Truth Robusto (5 x 52)
  • The Truth Toro Grande (6 1/2 x 56)
  • The Truth Toro (5 x 52)
  • The Truth (6 1/2 x 44)

Both cigars are priced between $10-13.

When reached yesterday, both Booth and Caldwell declined to comment on specifics of the project.

In January, Booth announced that he would not be renewing his contract with Davidoff of Geneva USA and exiting the cigar industry. That partnership began in 2009 with Camacho, which was acquired by Davidoff, and extended through 2016. It was made clear at the time that Booth had retained all rights to the trademarks.

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NullDavidoff is the official sponsor of halfwheel's coverage of the 2017 IPCPR Convention & Trade Show.

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Charlie Minato
About the author

I am an editor and co-founder of halfwheel.com/Rueda Media, LLC. I previously co-founded and published TheCigarFeed, one of the two predecessors of halfwheel. I handle the editing of our written content, the majority of the technical aspects of the site and work with the rest of our staff on content management, business development and more. I’ve lived in most corners of the country and now entering my second stint in Dallas, Texas. I enjoy boxing, headphones, the Le Mans 24-hour, wearing sweatshirts year-round and gyros. echte liebe.

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