Rocky Patel Premium Cigars has announced that Mark Weissenberger is the company’s new vp of marketing.

Weissenberger’s new role began at the end of last month.

Prior to that, he spent over a decade as the company’s sales manager for the mid-Atlantic region. Weissenberger joined the company from Cigar Aficionado where he worked as the tasting coordinator for the magazine’s ratings and an editorial assistant for its online publication.

At Rocky Patel, Weissenberger played a role in creating a brand for Philadelphia Flyers legend Bernie Parent, which was sold throughout his region.

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Charlie Minato

I am an editor and co-founder of halfwheel.com/Rueda Media, LLC. I previously co-founded and published TheCigarFeed, one of the two predecessors of halfwheel. I have written about the cigar industry for more than a decade, covering everything from product launches to regulation to M&A. In addition, I handle a lot of the behind-the-scenes stuff here at halfwheel. I enjoy playing tennis, watching boxing, falling asleep to the Le Mans 24, wearing sweatshirts year-round and eating gyros. echte liebe.