Joya de Nicaragua’s trio of Joya cigars is getting its own samplers.

The new Joya Family Sampler contains two Joya Red, two Joya Black and one Joya Cabinetta—each in a 6 x 52 format. It’s packed inside a thick bag, reminiscent of a coffee bag, priced at $35.

“With this update we aim to provide a practical way of both tasting all your favorite cigars from the JOYA line, while also providing a protective packaging to be able to carry them anywhere you want,” said Mario Perez, Joya’s factory manager, in a press release.

It will be shown off at next month’s IPCPR Convention & Trade Show and begin shipping in August.

Drew Estate is Joya de Nicaragua’s U.S. distributor.

Davidoff is the official sponsor of halfwheel's coverage of the 2017 IPCPR Convention & Trade Show.
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Charlie Minato

I am an editor and co-founder of halfwheel.com/Rueda Media, LLC. I previously co-founded and published TheCigarFeed, one of the two predecessors of halfwheel. I have written about the cigar industry for more than a decade, covering everything from product launches to regulation to M&A. In addition, I handle a lot of the behind-the-scenes stuff here at halfwheel. I enjoy playing tennis, watching boxing, falling asleep to the Le Mans 24, wearing sweatshirts year-round and eating gyros. echte liebe.