I’m a bit surprised that more companies haven’t taken to extensive use of LEDs. They are bright, cheap and can be used—with multiple colors—to set scenes or moods. If there is one company that is using LEDs extensively it’s Iconic Leaf Cigar Co./Recluse. While it’s a pain to photograph anything—particularly video—thanks to the lights, the booth is bright and easily identifiable.

There’s nothing new from Iconic Leaf this year, though the company is adding bands to its popular line of (previously) naked cigars that are sold in honeycombs.

Overall Score

Davidoff is the official sponsor of halfwheel's coverage of the 2019 IPCPR Convention & Trade Show.
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Charlie Minato

I am an editor and co-founder of halfwheel.com/Rueda Media, LLC. I previously co-founded and published TheCigarFeed, one of the two predecessors of halfwheel. I have written about the cigar industry for more than a decade, covering everything from product launches to regulation to M&A. In addition, I handle a lot of the behind-the-scenes stuff here at halfwheel. I enjoy playing tennis, watching boxing, falling asleep to the Le Mans 24, wearing sweatshirts year-round and eating gyros. echte liebe.