IPCPR 2018: Toscano

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In a year full of anniversaries, I feel confident saying Toscano is the oldest company. The Italian cigar maker is celebrating two centuries this year, though most American consumers are probably now just getting re-acquainted with the brand.

Toscano is distributed by Miami Cigar & Co., as such, it joins Miami’s brands and La Aurora in the booth, which has not changed since I started coming to the IPCPR Convention & Trade Show in 2010.

Toscano Originale

The Toscano Originale is not new, rather it is actually one of the company’s oldest blends. In 1970, the state monopoly opted to stop making handmade Italian cigars, but some rollers in the Lucca, Italy-based factory kept rolling cigars and sold them only in the factory. In 1985, those cigars were once again offered to stores and now it is being released in the U.S. for the first time.

  • Wrapper: U.S.A. (Kentucky Fire Cured)
  • Filler: Italy & U.S.A. (Kentucky Fire Cured)
  • Toscano Originale (6 2/3 x 25/41) — $5.99 (Boxes of 30, $179.70)

Production: Regular Production

Launch Date: July 2018

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Charlie Minato
About the author

I am an editor and co-founder of halfwheel.com/Rueda Media, LLC. I previously co-founded and published TheCigarFeed, one of the two predecessors of halfwheel. I handle the editing of our written content, the majority of the technical aspects of the site and work with the rest of our staff on content management, business development and more. I’ve lived in most corners of the country and now entering my second stint in Dallas, Texas. I enjoy boxing, headphones, the Le Mans 24-hour, wearing sweatshirts year-round and gyros. echte liebe.

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