Owner Fred Rewey decided that it was time for some changes, some of those changes were planned while some of those changes were not.
Rewey had announced on his Facebook page last week that parts of his booth had been stolen out of storage. Luckily for him, much of his booth was new, so besides some odds and ends the biggest hassle was his missing logo banner.
Thankfully a friend stepped in and helped get a new banner printed in time for the show, so the Nomad booth was whole and ready for business.
Besides significant additions to branding around the booth, Rewey will be updating all the packaging soon as well. This is due in part to the potential upcoming FDA-required warning labels, but mostly is an effort to give his lines a more cohesive look. This rebranding coincides with show-exclusive retailer incentives and the launch of a retailer resource center, all of which is part of the plan to take the Nomad brand to the next level.
It was two years ago that the Nomad Signature Series was first announced, this year, it appears it’s finally ready to head to retailers. It’s made at Fabrica Oveja Negra, the factory behind Black Label Trading Co.
- Wrapper: Ecuador (Maduro)
- Binder: Ecuador
- Filler: Nicaragua
- Nomad Signature Series Corona Gordo (5 1/2 x 48) — $11.50 (Boxes of 20, $230)
- Nomad Signature Series Robusto (5 x 50) — $11.50 (Boxes of 20, $230)
- Nomad Signature Series Shorty (4 x 54) — $11 (Boxes of 20, $220)
- Nomad Signature Series Toro (6 x 50) — $12 (Boxes of 20, $240)
Production: Regular Production
Launch Date: August 2018