IPCPR 2015: Legacy Brands
It was a quiet show for Victor Vitale and Legacy Brands, but that doesn’t mean he didn’t have projects to talk about.
This past spring, he released the Tortuga 215 Connecticut in three sizes, Suave (5 x 52, $7.96), Elegante (6 x 54, $8.26) and Regio (7 1/2 x 56, $8.88). While we were in the booth, several retailers stopped by to check it out, which seemed to reinforce the notion that there is a reemerging market for Connecticut wrapped cigars.
Looking ahead to next year’s show, there will be a new Oro Vivo Armand Assante, and it will again come with different presentations for the U.S., European and world markets. There aren’t any specific plans for the blend, sizes, or prices at this point.
There are also some new sizes coming to all four of the Tortuga lines, but nothing specific is set at this point.
Patrick Lagreid
I strive to capture the essence of a cigar and the people behind them in my work – every cigar you light up is the culmination of the work of countless people and often represents generations of struggle and stories. For me, it’s about so much more than the cigar – it’s about the story behind it, the experience of enjoying the work of artisans and the way that a good cigar can bring people together. In addition to my work with halfwheel, I’m the public address announcer for the Colorado Rockies and Arizona Diamondbacks during spring training, as well as for the Salt River Rafters of the Arizona Fall League, the WNBA's Phoenix Mercury and previously the Arizona Rattlers of the Indoor Football League. I also work in a number of roles for Major League Baseball, plus I'm a voice over artist. Prior to joining halfwheel, I covered the Phoenix and national cigar scene for Examiner.com, and was an editor for Cigar Snob magazine.
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