Oliva’s booth is back with a new look, the addition of Padilla. This is an ultra-quiet year for a company that doesn’t normally announce a whole lot at the trade show. That all being said, Oliva is Oliva and the booth didn’t appear any quieter than normal. It’s odd, a lot of people complain about the amount of new stuff, and yet, there’s something not so satisfying with two limited releases amongst four sizes.

Oliva Booth

Oliva Melanio Maduro

Oliva Melanio Maduro
The only new product from Oliva. It’s actually pretty simple: it’s what happens when you put good Mexican San Andrés and Melanio together.  The release is now 100,000 cigars, as opposed to the original 50,000 when the cigar was planned for Father’s Day.

Padilla Vintage Reserve 1

Padilla Vintage Reserve 2

Padilla Vintage Reserve
Ernesto Padilla is in town after staying low for the past few months. The Padilla brand transition over to Oliva distribution looks fully complete. In many ways, Padilla is what’s new at Oliva. Padilla’s Vintage Reserve is limited, although it doesn’t appear the company is disclosing how many cigars are being made. Padilla has a few other projects in the works, including some less pricey options, but he didn’t elaborate further.

Cain

STUDIO TOBAC
Another year, another lack of new products for STUDIO TOBAC. There are murmurs that the Cain FF might be appearing in larger quantities in the future, but as expected, Oliva wouldn’t confirm any details.

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Charlie Minato

I am an editor and co-founder of halfwheel.com/Rueda Media, LLC. I previously co-founded and published TheCigarFeed, one of the two predecessors of halfwheel. I have written about the cigar industry for more than a decade, covering everything from product launches to regulation to M&A. In addition, I handle a lot of the behind-the-scenes stuff here at halfwheel. I enjoy playing tennis, watching boxing, falling asleep to the Le Mans 24, wearing sweatshirts year-round and eating gyros. echte liebe.