IPCPR 2012: Live from Orlando


Welcome to halfwheel’s coverage of IPCPR 2012, live from the trade show floor in Orlando, FL. And by live, we mean halfwheel’s live coverage. This is the coverage you would expect from halfwheel: photography from Brooks, and editorial coverage from Brian Burt and myself. We will be visiting booths in much the same manner as TheCigarFeed did at the 2011 IPCPR show—only with significantly better photography and more in-depth commentary.

We won’t be covering every booth—as we are only here as a whole for three days and there are hundreds of booths—but we will get to as many as we can. If there is a specific booth you’d like us to cover—post below and we will try to stop by. In addition, Brian Burt is tasked with handling the social media and comments for the weekend—although Brooks and I will surely stop by—so if you have any questions, please ask and we will respond, or get comment from the appropriate person to respond.


The show opens now (10 AM) and we will be updating within the next 90 minutes with the first booth and there will be updated every 45 minutes or so from now until likely around 6 PM from Friday-Sunday.

In the mean time, we will continue to post daily reviews and you can always follow us on Twitter: Brian Burt (@Brutus2600), Patrick Lagreid (@PHXCigarGuy), Brooks (@elbrooksie), myself (@elninodiablo) and the official @halfwheel account.

Our goal is to make this the most dynamic, accessible, usable and updated coverage for the show with the same quality halfwheel is known for from the editorial and photographic stand points. We have put a lot of time and energy into planning for the live coverage—and we hope you enjoy it.

If you haven’t read our Guide to IPCPR 2012, it serves as a great preview for most of the new products at the show with well over 400 new SKUs set to debut. In addition, you can find all of our IPCPR 2012 coverage in the menu above or via the IPCPR 2012 category tag.

Finally, we would like to thank site sponsor Drew Estate for sponsoring our live coverage of IPCPR 2012. Their ads will appear at the top and bottom of every post through the end of Monday.

This post will be sticked through Friday, all IPCPR booth coverage will be featured in the box above.


About the author

I am an editor and co-founder of halfwheel.com/Rueda Media, LLC. I previously co-founded and published TheCigarFeed, one of the two predecessors of halfwheel. I handle the editing of our written content, the majority of the technical aspects of the site and work with the rest of our staff on content management, business development and more. I’ve lived in most corners of the country and now entering my second stint in Dallas, Texas. I enjoy boxing, headphones, the Le Mans 24-hour, wearing sweatshirts year-round and gyros. echte liebe.

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