Tomorrow night, GTO Cigars will introduce its newest line, La Cura.

Spanish for the cure, the GTO La Cura will debut at Cigars & More in Birmingham, Ala. Dr. Oscar Rodriguez, GTO’s founder, told halfwheel  that the new blend is a Dominican puro that uses proprietary tobacco that has been aged for 10 years.

It will be offered in two sizes.

  • GTO La Cura Robusto (5 x 52) — $7.50 (Box of 24, $180)
  • GTO La Cura Pig Tail Gran Perfecto (5 x 60) — $9.50 (Box of 24, $228)

Both cigars are limited to 1,000 boxes and will begin shipping to other retailers on Friday.

The artwork is a take on Caduceus, the staff of Hermes, which is used in the U.S. to represent medicine. Rodriguez modified it so the wings portray tobacco leaves.

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Charlie Minato

I am an editor and co-founder of halfwheel.com/Rueda Media, LLC. I previously co-founded and published TheCigarFeed, one of the two predecessors of halfwheel. I have written about the cigar industry for more than a decade, covering everything from product launches to regulation to M&A. In addition, I handle a lot of the behind-the-scenes stuff here at halfwheel. I enjoy playing tennis, watching boxing, falling asleep to the Le Mans 24, wearing sweatshirts year-round and eating gyros. echte liebe.