General Adds Coffee-Infused Macanudo M

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This year marks the 50th anniversary of the Macanudo brand. While the brand’s owner, General Cigar Co., could have gone the route of paying homage to a half century, it instead is choosing to push the boundaries and perceptions of one of the most popular names in cigars.

For the first time ever, there will be an infused Macanudo.

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The Macanudo M is a coffee-infused cigar using an Indonesian Besuki wrapper, a Philipino binder and Nicaraguan leaves “and other fine tobaccos” in the filler. It will be offered in three sizes.

  • Macanudo M Corona (6 x 44) — $7.49 (Boxes of 20, $149.80)
  • Macanudo M Toro (6 x 50) — $7.99 (Boxes of 20, $159.80)
  • Macanudo M Belicoso (6 x 54) — $8.49 (Boxes of 20, $169.80)

“With M, we’re once again launching a cigar that defies the conventional notions of what the brand represents,” said Steve Abbot, senior brand manager for Macanudo, in a press release. “This is not your typical flavored cigar. M smokes like a premium Nicaraguan cigar, and the experience is enhanced with just the right amount of coffee flavor. We’re sure that M will be a fast favorite among Macanudo smokers, as it will be for any premium cigar smoker looking to up their game with a dynamic and flavorful smoke.”

It debuts today at the start of the 2018 IPCPR Convention & Trade Show and will ship to retailers later this month.

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Charlie Minato
About the author

I am an editor and co-founder of halfwheel.com/Rueda Media, LLC. I previously co-founded and published TheCigarFeed, one of the two predecessors of halfwheel. I handle the editing of our written content, the majority of the technical aspects of the site and work with the rest of our staff on content management, business development and more. I’ve lived in most corners of the country and now entering my second stint in Dallas, Texas. I enjoy boxing, headphones, the Le Mans 24-hour, wearing sweatshirts year-round and gyros. echte liebe.

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