Fratello Cigars Lands German Distribution
Fratello Cigars has sets its sights on the next frontier in its distribution: Germany. Today, the company announced that it has entered into a distribution agreement with the Kleinlagel family.
“We are very excited to be partnering with Klaus and Martina Kleinlagel,” said Omar de Frias in a press release. “Their history in the tobacco industry, their family owned operation and passion for premium cigars was a perfect match for our growing brand.” he added.
As part of the brand’s launch in Germany, Fratello will be hosting a series of events between June 16 and 24 in Duesseldorf, Koeln, Gevelsberg, Wehringen, and Wuerzburg.
“We are very happy to get to work with Omar and bring his outstanding cigars to Germany,” said Klaus Kleinlagel. Martina, his sister, added that “our business is truly a family business. As the name Fratello, which means brother already says, Omar belong to our small family.”
Consumers in Germany should expect to see Fratello’s portfolio on retail shelves by April 15, according to Mariela Matos Bisono, Fratello’s brand marketing manager.
Outside of the United States, Fratello Cigars currently has distribution in the Netherlands, Dominican Republic, Thailand, Czech Republic, Slovakia and Switzerland.
In addition to Fratello, Klaus Kleinlagel also distributes Kristoff, Epic Cigars, Gurkha, Brun del Ré and Bossner, among others.
Patrick Lagreid
I strive to capture the essence of a cigar and the people behind them in my work – every cigar you light up is the culmination of the work of countless people and often represents generations of struggle and stories. For me, it’s about so much more than the cigar – it’s about the story behind it, the experience of enjoying the work of artisans and the way that a good cigar can bring people together. In addition to my work with halfwheel, I’m the public address announcer for the Colorado Rockies and Arizona Diamondbacks during spring training, as well as for the Salt River Rafters of the Arizona Fall League, the WNBA's Phoenix Mercury and previously the Arizona Rattlers of the Indoor Football League. I also work in a number of roles for Major League Baseball, plus I'm a voice over artist. Prior to joining halfwheel, I covered the Phoenix and national cigar scene for Examiner.com, and was an editor for Cigar Snob magazine.
Related Posts
-
August 23, 2014 -
July 12, 2017
