El Primer Mundo, the company owned by Sean Williams, has announced that it has shifted its distribution to PDR Cigars, the company owned by Abe Flores that also makes the El Primer Mundo portfolio.

The change has already been put into place, with PDR Cigars beginning to fulfill orders that will begin arriving on store shelves by the end of the month.

Nothing about the cigars themselves are changing, with El Primer Mundo continuing to offer three lines, all of which use a Nicaraguan binder and filler:

  • El Primer Mundo Blue Label, which uses an Ecuadorian Connecticut wrapper.
  • El Primer Mundo Black Label, which uses an Ecuadorian Habano wrapper.
  • El Primer Red Label, which uses a Mexican San Andrés wrapper.

All three lines are offered in a 5 x 50 robusto priced at $13.15, a 6 x 52 toro priced at $13.99, and a 6 x 60 gordo called the Sesenta, which is priced at $14.83. Each size is packaged in 20-count boxes.

In addition to owning El Primer Mundo, Williams is also the brand ambassador for General Cigar Co.’s Cohiba brand, a position he has held since May 2017.

Abe Flores of PDR Cigars did not reply to an e-mail from halfwheel seeking comment on the new distribution agreement.

Patrick Lagreid

I strive to capture the essence of a cigar and the people behind them in my work – every cigar you light up is the culmination of the work of countless people and often represents generations of struggle and stories. For me, it’s about so much more than the cigar – it’s about the story behind it, the experience of enjoying the work of artisans and the way that a good cigar can bring people together. In addition to my work with halfwheel, I’m the public address announcer for the Colorado Rockies and Arizona Diamondbacks during spring training, as well as for the Salt River Rafters of the Arizona Fall League, the WNBA's Phoenix Mercury and the Arizona Rattlers of the Indoor Football League. I also work in a number of roles for MLB.com, plus I'm a voice over artist. I previously covered the Phoenix and national cigar scene for Examiner.com, and was an editor for Cigar Snob magazine.