During an online event as part of the company’s Freestyle Live series, Drew Estate announced its newest line, Nica Rustica Adobe.
It’s a follow-up to the Nica Rustica El Brujito which debuted in 2013, making it the second line in the Nica Rustica series. It will use an Ecuadorian habano wrapper over a Brazilian binder and fillers from Nicaragua, giving it a blend that the company calls spicier than the original Nica Rustica.
Nica Rustica Adobe is being released in three sizes:
- Nica Rustica Adobe Robusto (5 x 54) — $5.20 (Box of 25, $130)
- Nica Rustica Adobe Toro (6 x 52) — $5.76 (Box of 25, $144)
- Nica Rustica Adobe Gordo (6 x 60) — $6.48 (Box of 25, $162
“Adobe is a construction raw material that we use in Nicaragua to build houses,” said Pedro Gomez, Drew Estate’s factory spokesperson, during the broadcast. “Those houses build beautiful communities, those communities bring a lot of families together. And it doesn’t matter where you came from Jack because all those communities in my hometown of Estelí, they will embrace you as a family (member).”
The boxes feature original artwork by Richard “Dog” Diaz of Subculture Studios, which displays “the rugged, robust and rustic of Estelí,” according to a press release.
While the cigar was announced today, many consumers have already had a chance to smoke the cigar. Like it has done with a number of its newest releases, Drew Estate sold prerelease packs of unbanded cigars to coincide with tonight’s event.
The cigars will get a small rollout, starting at a DE25 pre-party that happened on Friday, May 13 as part of the Florida Barn Smoker. They will then be featured during a two-day event at The Humidour Cigar Shoppe in Maryland on May 18 and 19. The Nica Rustica Adobe will distributed to all retailers beginning in August.
Update (May 16, 2022) — Added additional information from a press release issued by the company. Images courtesy of Drew Estate.