After a roughly four-year hiatus, Chogüi Cigars is planning a return to the market, and has announced that its cigars will be distributed by Venture 1492, the company launched earlier this year by Kyle Gellis of Warped Cigars.
In a press release, Victor Nicolás of Chogüí Cigars said that it was the deeming FDA regulations and some personal circumstances that forced him to step away from the cigar industry and focus on other work projects. However, the COVID pandemic and its related effects on business made him realize that the cigar industry is where he belongs.
As such, the company is working on a relaunch that will bring about new cigars as well as an updated logo and brand image. Nicolás said that the new logo is more modern and aggressive without compromising the general “feel good essence” that the brand and its image brings to the market. As for the cigars, details have yet to be released, though Nicolás has been showing off a Dos 77 Corojo via the company’s Instagram account in recent weeks.
It would be a new spin on the Dos77 line, which debuted in July 2015 and was a Dominican puro that used a criollo 98 binder and corojo and Havana 2020 fillers.
As for the distribution part of the announcement, Chogüí Cigars is the first publicly announced company to sign an agreement with Venture 1492, which is described as a full-service company designed “to assist the next generation of premium cigar brand owners.” The company says that it is devoted to partnering with new and emerging cigar brands to bring them to the forefront of the market through partnership and its extensive network of premium cigar retailers, while offering services including distribution and fulfillment, private labeling, brand consulting, and blend development.
“I look forward to partnering with Victor and bringing his amazing story and cigars back into the world markets,” Gellis told halfwheel. “What he is doing in the Dominican Republic is special and will put a new spotlight on the tobacco from the Dominican Republic.”