AVO Classic Covers Volume 2 Heads to Stores
The second of AVO’s newest limited edition series is on its way to retailers in the U.S.
On Friday, Davidoff of Geneva USA began shipping the AVO Classic Covers 2015 Volume 2, a 6 x 54 toro that serves as the follow-up to the AVO Classic Covers that shipped earlier this year. The cigars are part of the AVO Improvisation Series, a new limited edition series from AVO that has emerged after the brand’s makeover.
Classic Covers Volume 2 uses an Ecuadorian 702 Marron wrapper, Mexican binder and fillers from the Dominican Republic and Nicaragua. It will be limited to 3,500 boxes of 16 and priced at $16.
About those boxes, they are round and look like a stack of records. Furthermore, Davidoff of Geneva USA has created a retail display that looks like a record holder to store additional boxes at retail locations.
It was shown off at the 2015 IPCPR Convention & Trade Show.
Charlie Minato
I am an editor and co-founder of halfwheel.com/Rueda Media, LLC. I previously co-founded and published TheCigarFeed, one of the two predecessors of halfwheel. I have written about the cigar industry for more than a decade, covering everything from product launches to regulation to M&A. In addition, I handle a lot of the behind-the-scenes stuff here at halfwheel. I enjoy playing tennis, watching boxing, falling asleep to the Le Mans 24, wearing sweatshirts year-round and eating gyros. echte liebe.
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