ATL Cigar Co.—an Atlanta-based cigar company—has announced the company’s fourth release.

Next month, it will release the ATL Magic, a 6 x 54 toro that uses a Mexican San Andrés wrapper over fillers from the Estelí, Jalapa and Pueblo Nuevo regions of Nicaragua.

It has an MSRP of $9.75 per cigar and will be offered in both bundles of 10 and boxes of 20 when it goes on sale in mid-October.

“Working with Luciano Meirelles has been a distinct pleasure for me and our team,” said Leroy Lamar, president of ATL Cigar Co., in a press release. “Our shared values – from proper fermentation of the leaf to financial and social support of the farmers and production team – give us great hope for the future of our partnership with Luciano and the Ace Prime – Tabacalera Pichardo family.”

ATL Cigar Co. launched last year. The company says that it sells to more than 50 stores, most of which are located in the Atlanta area.

Charlie Minato

I am an editor and co-founder of halfwheel.com/Rueda Media, LLC. I previously co-founded and published TheCigarFeed, one of the two predecessors of halfwheel. I handle the editing of our written content, the majority of the technical aspects of the site and work with the rest of our staff on content management, business development and more. I’ve lived in most corners of the country and now entering my second stint in Dallas, Texas. I enjoy boxing, headphones, the Le Mans 24-hour, wearing sweatshirts year-round and gyros. echte liebe.