The 2023 edition of Asylum’s April Fools’ cigar has arrived on store shelves, and it now comes dressed in packaging that incorporates a Zodiac calendar theme.
Specifically, the lid of each cigar coffin features a rabbit design in celebration of the Year of the Rabbit. It is a change from the previous two versions, and one that the company said will continue with future releases. The cigar inside the coffin remains the same, a massive 9 x 90 Honduran puro that was blended by Christian Eiroa and is made at The CLE Factory in Honduras. Eiroa calls it a full-bodied blend featuring bold flavors.
The Asylum April Fools’ debuted in 2021 and is considered a regular production item in Asylum’s portfolio, though it is designed to be released in the weeks leading up to April 1 each year. According to Eiroa, demand for the cigar was greater than expected, which forced the company to both add more rollers to make the cigars, and release orders for the previous releases in batches as opposed to all at once.
The Asylum April Fools’ 2023 is priced at $41.40 per cigar and $207 for a tray of five cigars.