There’s a new size of the Viva La Vida line.
Artesano Del Tobacco, the brand’s parent company, has announced the new Viva La Vida Jester (5 x 58). Like the rest of the line, it is made in Nicaragua by A.J. Fernández, which also distributes the brand.
Unlike the rest of the line, the new Jester will only be sold in five-packs, priced at $58 per pack of five.
“We’ve been waiting for the Jester for almost a year and finally it’s here,” said Billy and Gus Fakih, co-founders of Artesano Del Tobacco, in a press release. “We couldn’t be more satisfied with the finished product and cannot wait for everyone to try it. As they say, ‘good things come to those who wait’ and this statement continues to ring true with the Jester.”
The company says that stores that have hosted events for the brand will get priority in the first shipment.
Viva La Vida launched earlier this year. Previously, the Fakih brothers ran the Cigar Inn chain of stores in New York City.
