Altadis U.S.A. Teases Trinidad Espiritu

Altadis U.S.A. is planning to reestablish the Trinidad brand in the U.S. later this year with a new cigar called Espiritu.

Eddy Guerra, senior brand manager for Altadis U.S.A., posted the above photograph on Instagram. He declined to provide further details to halfwheel at this time.

This year marks the 50th anniversary of Trinidad which Habanos S.A. is celebrating with five new releases. Trinidad is one of the few existing Cuban brands that was created after the Cuban revolution.

Altadis U.S.A., which owns the trademark for Trinidad in the U.S., is owned by Imperial Brands, plc, a British company that also owns 50 percent of Habanos S.A.