Alpha Plans Édition New Orleans for IPCPR 2017
Alpha Cigar Co., best known for its absinthe-infused cigars, is paying tribute to the city that brought you the sazerac cocktail.
It’s the Édition New Orleans, a 3 1/2 x 46 absinthe-infused cigar available across a variety of wrappers. It uses a Dominican olor binder over an undisclosed mixture of Cuban-seed fillers. There will be three wrappers: Ecuadorian Connecticut, San Andrés claro and San Andrés maduro.
The company uses a French absinthe , distilled from 15 different herbs, to infuse the binder. Absinthe is also used in a Sazerac cocktail, where the French spirit is placed in the glass before the rest of the drink is stirred, it is then dumped out of the glass before the cocktail is poured, a process known as washing.
Pricing is set at $5.85 per cigar and it will come in bundles of 24.
The 2017 IPCPR Convention & Trade Show begins July 11 in Las Vegas, Nev.
Charlie Minato
I am an editor and co-founder of halfwheel.com/Rueda Media, LLC. I previously co-founded and published TheCigarFeed, one of the two predecessors of halfwheel. I have written about the cigar industry for more than a decade, covering everything from product launches to regulation to M&A. In addition, I handle a lot of the behind-the-scenes stuff here at halfwheel. I enjoy playing tennis, watching boxing, falling asleep to the Le Mans 24, wearing sweatshirts year-round and eating gyros. echte liebe.
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