Alliance Adds Oliva Serie V Melanio DeSocio

While you might have to wait another month for the Double Toro, there is a new Oliva Serie V Melanio in the U.S. market. Alliance Cigar has landed yet another cigar under the DeSocio name, this time a 6 1/2 x 54 Oliva Serie V Melanio.

Tom Sullivan, president of the New York-based distributor, told halfwheel the Melanio DeSocio will be offered to retailers beginning today, as well as through Sullivan’s online retail business, Superior Cigars.

This is the third cigar to carry the DeSocio name following the Alec Bradley Tempus (6 x 54) and Flor de las Antillas (5 3/4 x 54). DeSocio is the last name of Sullivan’s maternal grandmother, a name which his mother is the last of the family to bear. Sullivan’s grandfather, the late Mr. DeSocio, was a cigar smoker.

As with the rest of the Serie V Melanio line, the cigar will be sold in boxes of 10 with pricing starting at $12 per cigar. The Melanio DeSocio is limited to 500 boxes.

This is the seventh size to the regular Melanio line following the debut of the Double Toro in Europe. Oliva also introduced a maduro version of the cigar over the summer. This is the first retail exclusive for the line.

Sullivan also told halfwheel he expects to announce the fourth DeSocio project before the end of the year.