In addition to the three new lines, Alec Bradley has at least one another new line that it has quietly previewed.

Habana Premium Cigar Shoppe of Albany, N.Y. has received the Alec Bradley Magic Toast.

Alec Bradley Magic Toast 1

The retailer told halfwheel it received six sizes: Belicoso (5 1/4 x 52, $8.10), Churchill (7 x 48, $8.85), Corona (4 x 44, $7.55), Corona Gorda (5 5/8 x 46, $7.95), Gordo (6 1/2 x 58, $9.70) and Robusto (5 x 52, $7.95).

It said no blend details were provided.

A trademark was filed on the name two years ago.

Alec Bradley Magic Toast 2

Alec Bradley has previously declined to talk about new releases like this. The company is one of a host of manufacturers that have released a variety of new products prior to Aug. 8, a deadline set by the U.S. Food & Drug Administration (FDA).

Any products released after Aug. 8 are subject to new pre-approval requirements from FDA before they could be sold in retail stores in the U.S. As such, many companies shipped a slew of new products to a small amount of stores prior to Aug. 8 with the intention of nationally launching them at a later date.

(Images via Habana Premium Cigar Shoppe)

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Charlie Minato

I am an editor and co-founder of Media, LLC. I previously co-founded and published TheCigarFeed, one of the two predecessors of halfwheel. I have written about the cigar industry for more than a decade, covering everything from product launches to regulation to M&A. In addition, I handle a lot of the behind-the-scenes stuff here at halfwheel. I enjoy playing tennis, watching boxing, falling asleep to the Le Mans 24, wearing sweatshirts year-round and eating gyros. echte liebe.