With its La Zona Palooza virtual event coming up in a few weeks, Espinosa Premium Cigars has announced that its 601 La Bomba line will be expanding with two new blends that are collectively known as The Wick, and which pack not only a potent smoke, but also a potent message.
One of the two blends features a Mexican San Andrés wrapper while the other uses an Ecuadorian habano leaf. Both are box pressed 6 x 52 toros that are made at the La Zona factory in Estelí, Nicaragua. They also feature “really long wicks,” according to Hector Alfonso Sr., the company’s director of operations. The cap features what is essentially a long string of tobacco designed to look like a fuse, but has been extended even farther for this cigar.
That design, along with the sticker on the front of each 10-count pack and related swag, is being used as a response to an unidentified individual in the cigar industry who the company says has taken issue with it using the fuse design for the La Bomba line over the past several years.
The 601 La Bomba The Wick will make its debut via event packages that Espinosa Premium Cigars is selling ahead of the event, which is happening Nov. 12 – 14. Those packages include a number of new cigars, including a new Short Churchill vitola for the Warzone line, as well as the relaunched 601 Black. They are scheduled to ship to attendees shortly after Halloween.
Alfonso noted that the future of The Wick remains to be determined, but said that the company is exploring releasing them on a more widespread basis in 2021.