The Tatuaje and L’Atelier Imports collaboration is hitting stores nationwide this week.

Pete Johnson told halfwheel that Négociant, a project between the two Johnson-owned brands, is shipping to stores nationally.

Negociant

It’s offered in three sizes: Robusto (5 x 52), Corona (6 1/4 x 48) and Belicoso (5 3/4 x 52). The blend uses an Ecuadorian Connecticut wrapper, Mexican and Nicaraguan binders and Nicaraguan fillers. It does not include Sancti Spiritus, the signature leaf of the L’Atelier Imports brands.

The cigar’s name comes from the French winemakers who buy wine and/or grapes from other winemakers to produce their own wines.

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Charlie Minato

I am an editor and co-founder of halfwheel.com/Rueda Media, LLC. I previously co-founded and published TheCigarFeed, one of the two predecessors of halfwheel. I have written about the cigar industry for more than a decade, covering everything from product launches to regulation to M&A. In addition, I handle a lot of the behind-the-scenes stuff here at halfwheel. I enjoy playing tennis, watching boxing, falling asleep to the Le Mans 24, wearing sweatshirts year-round and eating gyros. echte liebe.