It was first shown off in the sate of Louisiana, now it’s debuting in Louisiana.
On Friday, Davidoff of Geneva USA will begin shipping the new Room101 Johnny Tobacconaut, but select retailers in Louisiana have already received the cigar ahead of a series of events this week by Room101’s Matt Booth.
Johnny Tobacconaut was unveiled at the 2015 IPCPR Convention & Trade Show in July. It is made entirely of Nicaraguan tobacco and offered in three sizes: Fileriod (4 1/2 x 52 x 45, $12), Ranflactic (5 1/2 x 30 x 50, $13) and Chingonova (8 x 60 x 44, $14).
Marketing materials explained the “story” behind the release:
One small puff for man, one giant cascade of flavor for mankind is what our dear friend and comrade in arms Johnny Tobacconaut seeks to deliver unto you. We escape the day-to-day ether we know so well in search of intergalactic adventure with our latest offering hailing from the Room101 family. Unsheathe this smoke wagon of funkadelic flavor and afford yourself a micro escape from your day. The mini vacation you are about to embark upon, should you choose to accept it, will bring you one step closer to becoming that gentleman or gentle-lady of leisure we all know is within you.
Elevate and emancipate in a cloud of delicious smoke, mined and procured from the depths of the seventh planet from the sun. Johnny Tobacconaut is passing you the torch.
Johnny Tobacconaut is limited to 3,500 boxes of 20 cigars.