Drew Estate’s Nica Rustica Belly Slated for September
After announcing a pair of new vitolas for its Nica Rustica line at the 2014 IPCPR Convention & Trade Show, Drew Estate is ready to release one of them, though in a slightly different size.
The new Belly vitola is a 7 1/2 x 54 belicoso that will be released at a July 30 event held by Cox’s Smoker’s Outlet in Louisville, Ken. Attendees will receive two singles and have the opportunity to purchase additional cigars at a price of $7.95 per cigar or $198.75 for a 25-count bundle. Jonathan Drew is scheduled to be in attendance at the launch event.
The new size is scheduled to begin shipping nationally in September. It uses the same blend of Connecticut Broadleaf wrapper, Mexican San Andrés binder and Nicaraguan filler from Jalapa and Estelí. It will also share the same presentation style as the existing 6 x 52 vitola that was released in 2013, with decorative boxes holding two of the 25-count boxes, though the boxes are only intended for retail use; not to be sold or otherwise given away. In a press release, the company noted that boxes for the Nica Rustica Belly will have new branding, but images were not provided. This is how the cigar was presented at the 2014 IPCPR Convention & Trade Show, where it was announced as a 7 1/2 x 50 belicoso.
As for the status of the other Nica Rustica size shown off at the 2014 trade show, a 4 1/2 x 50 short robusto, a company representative declined to comment.
The original Nica Rustica scored 94 points on halfwheel in July 2013 and placed seventh in the halfwheel 25 of 2013. It also placed eighth on the 2013 Consensus.
Patrick Lagreid
I strive to capture the essence of a cigar and the people behind them in my work – every cigar you light up is the culmination of the work of countless people and often represents generations of struggle and stories. For me, it’s about so much more than the cigar – it’s about the story behind it, the experience of enjoying the work of artisans and the way that a good cigar can bring people together. In addition to my work with halfwheel, I’m the public address announcer for the Colorado Rockies and Arizona Diamondbacks during spring training, as well as for the Salt River Rafters of the Arizona Fall League, the WNBA's Phoenix Mercury and previously the Arizona Rattlers of the Indoor Football League. I also work in a number of roles for Major League Baseball, plus I'm a voice over artist. Prior to joining halfwheel, I covered the Phoenix and national cigar scene for Examiner.com, and was an editor for Cigar Snob magazine.
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