Next month, Bombay Tobak/MBombay will release its newest line, Gaaja.

Inspired by the Sanskrit word for elephant, gaja, the new line is offered in a single box-pressed 6 x 54 size.

MBombay Gaaja Box 1

Gaaja uses a hybrid Ecuadorian wrapper which the company describes as a mixture of Connecticut desflorado and mejorado 2004. Underneath is an Ecuadorian HVA mejorado seco binder and a five-country filler blend that includes Dominican HVA mejorado ligero, Dominican criollo 98 viso, Ecuadorian criollo 98 viso, Peruvian hybrid habano and a hybrid habano 2000 viso from Paraguay.

MBombay Gaaja Box 2

 

Suggested retail pricing is $15.50 and it will come in 24-count boxes. It is scheduled to be released July 1.

MBombay is produced at Tabacos de Costa Rica.

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Charlie Minato

I am an editor and co-founder of halfwheel.com/Rueda Media, LLC. I previously co-founded and published TheCigarFeed, one of the two predecessors of halfwheel. I have written about the cigar industry for more than a decade, covering everything from product launches to regulation to M&A. In addition, I handle a lot of the behind-the-scenes stuff here at halfwheel. I enjoy playing tennis, watching boxing, falling asleep to the Le Mans 24, wearing sweatshirts year-round and eating gyros. echte liebe.